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marketing

Is Your Church Targeting A Demographic Group? Here Are 6 Reasons You Need To Stop

August 12, 2019 by Karl Vaters Articles, Strategy

The days of church demographics are coming to an end. And not a minute too soon.

“The Problem With My Old Church Was . . .”

July 14, 2019 by Brandon Cox Articles, Strategy

I think God is blessing a movement of multiplying churches that are helping to fill the earth with the good news of Jesus. But the side effect of our multiplying efforts is applying of the same church shopping mentality we use at the mall.

What The Church Can Learn From Tesla’s Marketing Strategy

May 20, 2019 by Yvon Prehn Articles, Strategy

Here’s what we can learn from Tesla’s marketing strategy: People who believe in their cause are the best kind of advertising.

The ABCs of Church Marketing

February 10, 2019 by Michael Gatlin Articles, How To's

A great place to start thinking about your communication strategy is with the ABCs of church marketing: Assessing Your Audience, Building Your Brand and Creating Community.

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