4. LACK OF SOCIAL MEDIA
People are online constantly. Social Media is the absolute best follow up with visitors and a great way to make announcements—especially the ones that didn’t make the Sunday cut. I have followed tons of church plants on social media and the easiest and the marketing platform that’s FREE is not used nearly enough or as effectively. The only thing Social Media costs is time. Programs like Hootsuite help you link your social media and time out posts so that the bi-vocational pastor can post an encouragement from Sunday’s message even though he’s teaching Math. Use SOCIAL MEDIA!!!!
5. CHANGING LOCATIONS
I’ve packed up and torn down and set up and moved and considered and UGH! the frustrations of church planting! The most frustrating is finding a space. But if at all possible, stay put! If you are investing in marketing financially, every move undoes the work and effort you’ve done in the last six months. Also, moving even just a block or two can change the entire dynamic of your church and you will find you might serve a totally different demographic than you were expecting (not that this is bad, but you must be prepared). Re-think your space if you can’t make at least a one year commitment. When picking a place, remember that you are only as big as your smallest space (finding an effective children’s area is close to impossible). Think outside the box!
Invest in your marketing church ideas.
If someone shows up on Sunday and God touches their life, it will be worth it all!